The Italian fashion label founded by Gianni Versace opened its first boutique in Milan's Via Della Spiga. Its popularity was immediate. Today, it is one of the world's leading international fashion house designing, marketing and distributing luxury clothing, accessories, fragrances, makeup and home furnishings under its brand name.

Versace Watches - Stylish and Elegant

Amongst the many well-known celebrities fans of the brand are musicians such as Elton John, Tupac Shakur, Axl Rose, Jenniefer Lopez and Beyoncé.

Versace is unique among Italian fashion houses due to its frequent use of a celebrity "face" for the House in advertisements. Some of the celebrities that have been ambassadors and models for the brands include Madonna, Ashton Kutcher, Demi Moore, Britney Spears, and Christina Aguilera.

During the summer of 2003, Fifth Element star Milla Jovovich featured in the ad campaigns and Oscar winner Halle Berry was the face of Versace for Spring/Summer 2006.

Today, Gianni’s sister Donatella now heads the brand and the company keeps on expanding in to new areas such as fragrances.

The Versace watches collection are manufactured in Switzerland guaranteeing the high quality of each timepiece to meet the rigorous controls and strict criteria demanded for Swiss certification. In conformity with United Nations resolutions and the Kimberley Process accord (KPCS), all diamonds mounted on Versace watches and jewellery originates in conflict-free zones and are obtained exclusively from authorised source.

The evolution of the Versace style demonstrates a perfect balance between the classical and the modern. Strong lines and attractive shapes are combined with precious materials and stones handled with exquisite artisanship allowing each creation to exude the spirit of sheer excellence.