The Swatch Original is where it all started. As one of the most popular fashion crazes of the 1980s, Swatch Original watches established their footing on the public’s conscious – and the public’s wrists – so much so that they continue to be worn and produced today, creating an empire of Swatch sub-families in their wake.

The Swatch Originals are plastic cased watches available in various sizes, shapes and designs. While relatively simple Swatches, which utilise one colour on the strap and a white dial, are available, the Swatch Original watches have evolved to the point where each successive series of new Originals are more colourful and eye-catching than the last, making Swatch one of the most creative and imaginative collection of watches you are likely to find.