Taking advantage of the Tokyo based parent company’s huge investment in new technology, the company can now offer products and features such as Kinetic movements, solar powered time pieces and alarm chronographs at an extremely competitive price.

Lorus watches - Competitive and classy

Since 2011 the brand have produced the chosen timepieces of the Blades Air Display Team. The Blades, formed in 2006 are the UK's only full-time civilian formation aerobatic display team. The team is made up of four high performance aircraft and a team of six ex-Red Arrows pilots. The Blades are the only globally accredited aerobatic airline.

The Blades pilots chose Lorus watches as their timepieces as they are built to perform and be easy to read even as the pilots spin, loop and fly in close formation. Whatever your needs, with more than 200 products available including digital timekeepers, Chronographs and traditional analogue dials there is bound to be a timepiece in the Lorus watches range for you. What’s more they are also available in a range of formats designed to fit for your lifestyle with styles running the full gamut from sports to dress timepieces.