ABOUT DIESEL WATCHES
The brand Diesel was born more than 20 years ago and is today an innovative international design company, manufacturing jeans and casual clothing as well as accessories. Its range of mens and ladies watches carry over Diesel's strong brand identity, creating a bold and stylish array of wrist watches for those with a passion for fashion.
When Renzo Rosso founded the company in 1978, he wanted it to be a leader, a company which took chances and carved out a niche for itself in its field. He surrounded himself with creative, talented people - innovators who, like him, rejected the slavish trend-following typical of the fashion industry. He gave his open-minded new designers broad stylistic freedom, hoping they could create a dynamic and imaginative line of clothing perfect for people who follow their own independent path in life.
It is for this reason that Diesel immediately became a leader in developing styles, fabrics, manufacturing methods and quality control, guaranteeing an outstanding quality product. This unique and fresh spin has produced watches that combine a contemporary urban edge with an often offbeat and kooky look.
Diesel's "historical moments" include mile-stones like 1978 (creation of the brand name), 1985 (Renzo Rosso's complete acquisition of the company), 1991 (beginning of the international marketing strategy) and 1996 (opening of Diesel's first flagship store on New York City's Lexington Avenue). Throughout this progression around the world, what has remained at Diesel's core is its ability to produce original and vital clothing and fashion accessories, not least its fine fashion watches.
The Diesel Watch Guarantee
Your Diesel watch is guaranteed by Diesel for a period of 2 years from the date of purchase under the terms and conditions of this guarantee.
The guarantee only comes into force if the guarantee certificate is dated, fully and correctly completed and stamped by an official Diesel dealer (valid guarantee certificate).
Please note manufacturers only recommend purchasing from authorised dealers as unofficial ones may be distributing replicas, watches without the guarantee, faulty watches or second hand watches.
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